Lush Bath Bomb

The lush branded bath bomb is currently packaged in a brown paper bag. Since this product is delicate, it was decided to design a new structural package with four die-cut reveals. The substrate that is used is a lightweight biomass plastic. To support a sustainable policy, consumers are offered a free bath bomb when they return five empty containers that can be reused. The structure provides a safe ‘nesting’ area for each bath bomb eliminating movement. The surface area of the bottom panel is slightly less than the top allowing safe stacking for effective merchandising opportunities